Paid search with the leaks closed first.
Before we ask Google for more traffic, we make sure the account can tell a customer from a click.
Four places small accounts bleed.
The fastest gains often come from removing spend that never had a fair chance of becoming revenue.
Page views and button clicks are not automatically leads.
Keywords and the searches that trigger them are different things.
Presence and interest settings can buy traffic outside the service area.
A precise ad cannot rescue a vague destination.
About Google Ads
Paid search is a math problem wearing a marketing costume. A campaign works only when the account measures the right action, buys searches with commercial intent, and sends each click to a page capable of closing it.
We manage the account in your name, review the searches that actually spent money, and fix the landing experience as part of the job. Budget is never a substitute for account hygiene.
What ships.
- 01Conversion measurement checked before campaigns scale
- 02Campaign and ad-group structure built around intent
- 03Monthly search-term audit and negative-keyword maintenance
- 04Location, schedule, device, and network waste review
- 05Landing-page recommendations and implementation where scoped
Management is $1,000–$2,500 per month, plus a one-time setup around $1,500. Percentage-of-spend pricing only enters above $10,000 in monthly media spend.
If the site cannot take an order or capture a lead cleanly, ads will measure that problem expensively. We may recommend fixing the site before turning campaigns up.
How it runs.
- 01
Make measurement honest
We validate the valuable action, deduplicate it, and confirm that the account can optimize toward the right signal.
- 02
Rebuild around intent
Campaigns, negatives, ads, geography, and landing pages are aligned to the economics of the offer.
- 03
Read the money trail
Search terms and conversion quality decide what gets more budget, less budget, or no budget.
Fair questions.
Do you work in our Google Ads account?
Yes. The account and its history should belong to the business. We request manager access and leave the data where you can keep it.
Is ad spend included in the management fee?
No. Media spend is paid directly to Google from your account. Our fee covers setup, management, analysis, and the agreed landing-page work.
How quickly can we judge results?
Tracking and obvious waste can be judged immediately. A reliable performance trend needs enough qualified clicks and conversion volume to separate signal from a lucky week.
Tell us where it is stuck.
A short note is enough. We will tell you whether google ads looks like the right move, and if it does not, what we would do first.